Experience

EJR Social LLC: Social Media Management and Brand Consulting, Managing Member | (August 2022 - Present)

• Strategize, build, and manage comprehensive content calendars tailored to each client's marketing objectives.

• Ensure posts align with a larger strategy to promote and sell client’s services or products effectively across social channels.

• Develop high-quality, trend-driven content that stays fresh and relevant, meticulously adhering to brand guidelines to maintain a consistent voice and visual style that resonates with the target audience.

• Collaborate closely with creative teams to tell impactful brand stories through well-crafted copy and visually engaging social media

• Align graphics and messaging to strengthen brand identity, enhance engagement, and drive conversions and sales.

Social Media Clients: JAXSEA, Billy Aloha, Stephanie Betsill Photography, Maui Makeup Artistry, Maui Girl Swimwear, Mackenzie Grace Creative, Melia Lucida Photography, Talia Pashey photo, Roam Elopements, Casa Clara, and Opihi Love

Social Media Content Strategist and Brand Work | (August 2022 - Present)

• Curated and organized the main Instagram feed, executing a creative vision that aligns with the brand’s identity to strengthen visual consistency.

• Pitched innovative ideas to enhance brand image and grow social presence, driving audience expansion and brand recognition.

• Managed customer engagement and interaction, crafting compelling captions and copywriting to boost audience growth and promote products or services.

Content Manager, Modern Adventure | Portland, OR (August 2023 - December 2023)

• Developed and managed comprehensive social media content calendar, aligning posts with brand messaging, promotional sales windows, and seasonal marketing campaigns to drive engagement and conversion.

• Collaborated with account management to establish and maintain relationships with key talent, pitching creative marketing strategies to promote their trips, and tracked marketing performance through Salesforce to optimize both company and talent efforts.

• Led copywriting for social media and email marketing campaigns, brainstorming and executing creative content strategies to enhance brand presence and engage target audiences across multiple platforms.

Content Creation and Marketing Support for Slowtide Spring Collection Launch | Maui, HI

• Collaborated with Slowtide to understand their vision for behind-the-scenes content, ensuring alignment with their brand identity and marketing objectives.

• Produced and delivered three unique reels, each tailored to different marketing techniques, maximizing engagement and showcasing the brand’s versatility.

• Assisted in the photoshoot and creative process for reel creation, capturing dynamic content to successfully launch their Spring Collection and drive audience excitement.