EJR
Education
Bachelor of Science in Strategic Communications, Liberty University, Lynchburg, VA (May 2020)
Specialization: Social Media Management
Minor: Journalism
GPA: 3.94, Summa Cum Laude
Organizations: American Advertising Federation, and Public Relations Student Society of America
Advertising Team Member, Liberty University | Lynchburg, VA (January 2018-May 2020)
Member of the American Advertising Federation
Helped create an integrated marketing campaign for a corporate client presented before a panel of industry executives
Participated in creative groups research to develop marketing strategies and tactics
At the National Student Advertising Competition, named District 3 Regional Champions for client Wienerschnitzel and placed second overall out of 215 teams for client Wienerschnitzel
Experience
Owner of EJR Social LLC: Social Media Management and Brand Consulting | Maui, HI
(August 2022, Present)
Current Clients: Modern Adventure, Casa Clara, and Opihi Love.
Previous Clients: JAXSEA, Billy Aloha, Maui Makeup Artistry, Maui Girl Swimwear, Mackenzie Grace Creative, Roam Elopements, Melia Lucida Photography, and Talia Pashey Photo.
Brands: SLOWTIDE, Selina Rae Swimwear, and Casa Clara
Organizing main Instagram feed and distributing/ capturing creative vision that aligns with the brand.
Pitching ideas for social image to continue to grow the brand
Managing engagement and interaction with customers
Photographer and Content Creator | Maui, HI
Selected location and set up styling to match brand's product
Produced high-quality images to match the brand voice and tone for Maui Girl Swimwear to launch their website re-brand
Provided behind the scenes content for social media platforms to post on TikTok and Instagram
Online Store + Creative Content Manager, Driftwood | Maui, HI
(September 2021, September 2022)
Create original creative content for website, social media, blog, email marketing campaigns and managing client communication through all platforms
Manage online store functions including, marketing, regular photo shoot process: concept and production
Pitching new online strategies for all media channels, design, online shopping experience, through demographic and market research